When I'm not dreaming of idyllic campsites, like the one in the photo above at the Collegiate Peaks Campground, I am working as a reference librarian, shooting digital or film, or, on occasion, writing. Photography has always been a passion, but writing and editing is what paid the bills.
I've done some remarkable writing for companies and organizations that allowed me the latitude to experiment and grow as a writer. But like many writers, it's the behind-the-scenes writing--these include various advertising agencies, content creators, marketing boutiques, and various and sundry other gigs--that teaches you how to manage client expectations, how to deliver near-seamless copy, and how to be indispensable.
Since most of this writing remains hidden away on servers, archives, or in vaults, I'd just like to say thank you to Sudler & Hennessey as well as Young & Rubicam, Eccolo Media, entreQuest (now Shift the Work,) ChatterBlast, TextAppeal, and many others. For samples of more, please read on.
National Institute of Arthritis, Musculoskeletal, and Skin Disease, or NIAMS, at the National Institutes of Health
You'll always remember the first piece you ever wrote.
MTV.com: MTVNetworks, ThinkMTV, and the "Choose or Lose" campaign
I was looking for a new job and MTV was looking for a writer to help them cover fashion trends in music. I met one of the managing editors at MTV Networks, who told me that while I was probably unqualified for the fashion gig, they needed someone with a public service background (thanks, Peace Corps) to serve on the editorial team for Think MTV--a social activism site launched to serve the 2008 election cycle. I was tasked with promoting content from an array of partners (such as the Kaiser Foundation) as well as 50 young journalists who were reporting from across the country. We also worked closely with MTV News and MTV Networks to get the word out on various issues such as registering to vote or how to help veterans. On Election Day, we integrated a fairly new microblogging tool called Twitter into our homepage, which allowed journalists to tweet out their reports in real time--a big deal in 2008! Best of all, we won a Community Service Campaign Emmy Award for our efforts.
My love of travel brought me to San Francisco, where I waded into the unfamiliar world of the tech industry. I edited travel guides for this start-up and created bespoke guides for a few of our travel partners such as Expedia and Southwest Airlines. I used this valuable experience as a springboard to join the next company.
NileGuide / USA Today / 10Best
From blogger and content editor to community manager, NileGuide gave me even more experience in the startup travel industry. It also gave me a few bylines in USA Today and 10Best. More importantly, it eventually led to a fulfilling full-time job as a writer, editor, and producer for this next company.
Before FORA.tv became a video production company, it was known as an channel that hosts conferences and educational content. As a writer, I reported on incoming content from partners like The Atlantic, WIRED, and Intelligence Squared Debates in order to offer our viewers more in-depth analysis and context. While the FORA.tv site has evolved and the blog is no longer live, below are some screenshots of just a few of the many pieces I wrote over the course of four years. (Note: the video links no longer work, but most videos can be accessed on the FORA.tv library archive.)
FORA.tv Select Writings: 2014
FORA.tv Select Writings: 2013
FORA.tv Select Writings: 2011-2012
I’m always open to discussing unique creative projects with likeminded people. Contact me and let’s chat.